My Story

I’m Jasmin, a jewellery designer. After ten years designing for UK jewellery brands, I kept seeing the same problems built into affordable earrings: butterfly backs that dig in, plating that tarnishes, and shapes that are uncomfortable to sleep in.

So I started again from how an earring feels, wears and lasts. Every Bareli piece is implant-grade titanium with a flat back and gold that stays gold, priced as an alternative to solid gold.

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A note from Jasmin

Our Values

Beautiful jewellery should feel good to wear. We start with the little things that bother you and rethink the details, from the materials we choose to how each piece sits against your skin.

  • Comfort comes first. How a piece feels matters just as much as how it looks.
  • Materials matter. We’re starting with implant-grade titanium earrings, made for sensitive ears.
  • Nothing hidden. We tell you what each piece is made from and why we’ve chosen it.
  • Your frustrations shape our designs. We listen to what you love, what annoys you and what you wish existed. That’s where our next idea begins.
Ear stack worn on a model: Bareli gold titanium flat-back studs including the Chandelier, Clover and Chain Drop
Close-up of three Bareli Crystal Marquise Cluster gold titanium flat-back studs on blue velvet

Our Materials

Every detail matters, especially the ones that sit against your skin.

  • Implant-grade titanium. Every post is made from ASTM F136 titanium, chosen with sensitive ears in mind.
  • Smooth flat backs. A low-profile back sits comfortably behind your ear, without a butterfly back to poke you.
  • A lasting gold finish. Our PVD gold coating adds a soft golden colour and durability for everyday wear.
  • A little sparkle. We use cubic zirconia stones for the crystal designs in our collection.

Our posts are 16 gauge (1.2 mm thick). Check each product page for its post length, dimensions and fastening details.

Our favourite pieces